music business consulting and coaching

Have you ever felt stuck in your career uncertain of what next step to take? Frustrated by the quality of gigs you are attracting and feeling out of control about your finances and where your next paycheck is coming from?  Feeling like you are in artistic limbo and not sure of how to craft a career that is both financially & artistically fulfilling?  

 

I completely understand and have been there. 

 

After spending thousands of dollars on lessons, festivals, camps, workshops, college tuition, as musicians, we are often left completely uncertain as to what next step to take. 

 

So much emphasis is placed on the craft of playing which is, of course, the primary focus & incredibly important, but not enough on the craft of building a successful career with longevity and fulfillment. 

 

We are so in love with our art form, but when reality hits and the rent is due, there is an immense feeling of overwhelm and fear that can ensue.  

 

Often times, we feel confused, uncertain, and fearful to ask for help. 

 

We look at social media and feel like we should be doing more and be at a 'certain place' in our career. 

 

We may feel that if we did not go to a specific festival, competition, or study with a specific teacher, it will impact the rest of our lives. 

 

Sometimes feelings of unworthiness, not feeling good enough, or overwhelm arise.  

I am here to say that there IS a way to create stability, fulfillment, and feel in the control of the career we are creating. 

 

It is absolutely possible to create and live your artistic mission and attract financial abundance at the same time.   

What I have come to learn through over 20 years of performing, teaching, artistic directing, contracting, is that I have essentially become an ENTREPRENEUR. 

 

I never thought of myself in that way because I identified as a concert cellist until I lived the reality of each concert season and what it took to

 

  • manage my own performing career traveling & playing 40-60 concerts a year

  • artistic direct 2 chamber music series: Carriage House Concerts & Lyrica Chamber Music 

  • build a thriving teaching/coaching business

  • speaking at universities about life as an artist and musician as an entrepreneur

  • maintain & grow my playing to new levels

 

With my real-life concrete experience in these areas as well as years attending seminars, books, and coaches, I will give you the tools to design your career.  

 

Once you take control and intentionally take massive action, it will bring incredible excitement, aliveness, and inspiration which will not only impact your playing and confidence on stage but also your entire community around you. 

 

When we feel good, bring massive value and energy to our interactions. Whether at rehearsals, meetings, brainstorm sessions,  we attract great opportunities and create more momentum & fulfillment in our lives. 

  • WHAT: Working together through strategic and neuroscience-based high-performance habits, we will take a deep dive and tackle your career vision.  I will work with you to create a custom-designed action plan to help you get to your goals faster and in a more fulfilling way in the following areas: 

  • Musician as an entrepreneur: how to turn your projects from dream to reality

  • monetize and build a lucrative private teaching/coaching business

  • creating a fulfilling & creatively inspiring career

  • how to turn setbacks into growth & learning

  • marketing and online presence

  • outsourcing

  • building your network, community, & mailing list

  • high-performance habits & productivity hacks

  • tapping into your creative flow 

  • abundance vs. scarcity mindset

  • negotiating artist fees

  • starting your own concert series: fundraising, building a board, writing grants

  • cultivating resourcefulness

  • define your artistic mission and vision

  • WHO: for anyone who is looking to take their music career to the next level.  Whether you are a young student starting out, a seasoned artist looking for that next level; no matter where you are at, there is room for growth and artistic career goals.

  • WHERE: Coaching can take place via Skype/Facetime 

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© 2019 by ani kalayjian